The emerging digital economy throws up a lot of new questions for businesses to deal with. Shifts and disruptions in the market have forced businesses to examine their own processes and approach to ensure survival. One example is within the retail industry and the move from ‘brick-and-mortar’ to ‘click-and-buy’ consumer behaviours, which has had a profound impact. Some retailers have responded to this change positively and subsequently flourished, others have had to close stores to minimise costs as more and more people prefer online shopping. Neglecting to tackle the challenges of a digital economy rather than facing them head on will leave many more out of business. Fast growing companies and digital transformation are built on the foundations of open thinking. The majority of companies have embraced open standards, open APIs and open source. Having such an approach is crucial to broadening and deepening digital connections between customers and partners, and improving the way they conduct business.
We provide data analytics consulting services for our customers to benefit from integrated solutions that rely on the optimal technology stack, allowing companies to save their costs, improve performance and grow their business.
Drop us a line describing your project or challenge and we’ll advise what consulting services your business can benefit from.
We harness big data potential in various domains to the maximum and ensure ROI on your big data investments. For you to generate meaningful insights from your big data, we bring multiple data sources under the umbrella of a unified big data solution.
Predictive analytics consulting encompasses an array of methods that can accomplish a variety of business intelligence tasks by leveraging the data that you already have.
Know where you’re likely to be in the future. Statistical Forecasting techniques can take your historical performance and answer those questions. Identify different groups of customers for targeted analysis Precision marketing, or just better understanding. Clustering and segmentation can make that happen by grouping similar customers together. Analyze your data to predict individual or group behavior. Quantify the risk associated with customers or acquisitions. Regression analysis can take key aspects of existing data and return meaningful, valuable, insights. Employ machine learning algorithms to mine your data for opportunities. Mine your data for opportunities that you might not know you had, ensuring that you’re aware of every advantage and mitigating disadvantages.
Digital Strategy We help brands navigate any and all facets of the digital landscape, identifying growth opportunities, revealing competitive advantages and defining engaging experiences. Our digital strategy solutions inspire possibility in our clients - progressive enterprise-level entities that are ready to experience the future now as well as prepare for what’s next. Whether transforming, integrating and optimizing brands, creating immersive, engaging and personalized customer experiences or figuring out how digital technologies can drive new innovations and better value for your business within industry sector to outpace the competition, Appnovation can help.
